Interloop

Sales Surge -
Sales Acceleration Program

What differentiates a great sales organization from a good sales organization – It’s Speed with accuracy.

Every organization needs to create a mechanism which reinvigorates the teams to close faster and bigger. Sales Acceleration Program (Sales Surge) from Interloop strikes the perfect balance between efficiency and effectiveness. With this balance in place, you can supercharge your operations and enhance your bottom line. Don’t miss out on this critical opportunity to boost your success!

Key Impact Areas of Sales Acceleration

The Sales Accelerator Program fosters an environment focused on improving deal quality and accelerating closures.

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Increased Confidence

Improved Targeted Outreach

Higher Client Retention

Regained Competitive Edge

Higher Ticket Size

How do we deliver Sales Surge

Running a Gap Analysis

First and foremost is important to understand what is troubling you. By conducting key stakeholder interviews, and running anonymous surveys, we catch the current mood of the Sales Teams.

Identifying The Areas to Work

Based on the Gap Analysis and comparing them with the industry trends, and the current capabilities of the sales teams, we identify the area(s) which require improvement. We can also prioritize them as per your business needs.

Process Improvement Plan

Once all the improvement area(s) are identified, we work very closely with key stakeholders on designing the process improvement plan. This plan is highly customized to you. Duration and delivery of the key workings are decided here. For example, the area could be the lead prioritization or account-based sales strategies.

Ready for the Surge

This step ensures the teams are ready to receive the Accelerator Program for them. We will conduct specific training focused on key action-based learnings from each session. The program trainer will ensure follow-ups to execute the learning from SURGE.

Data-Driven Insights

 As SURGE is focused on measurable sales actions, the learnings can be confirmed from the data-driven analytics which is coming from your CRM Tools (Zoho CRM).

Running a Gap Analysis

First and foremost is important to understand what is troubling you. By conducting key stakeholder interviews, and running anonymous surveys, we catch the current mood of the Sales Teams.

Identifying The Areas to Work

Based on the Gap Analysis and comparing them with the industry trends, and the current capabilities of the sales teams, we identify the area(s) which require improvement. We can also prioritize them as per your business needs.

Process Improvement Plan

Once all the improvement area(s) are identified, we work very closely with key stakeholders on designing the process improvement plan. This plan is highly customized to you. Duration and delivery of the key workings are decided here. For example, the area could be the lead prioritization or account-based sales strategies.

Ready for the Surge

This step ensures the teams are ready to receive the Accelerator Program for them. We will conduct specific training focused on key action-based learnings from each session. The program trainer will ensure follow-ups to execute the learning from SURGE.

Data-Driven Insights

 As SURGE is focused on measurable sales actions, the learnings can be confirmed from the data-driven analytics which is coming from your CRM Tools (Zoho CRM).

SURGE is an in-person program that sharpens speed, accuracy, and efficiency across your sales team—driving stronger performance and sustainable business growth.

How to Track SURGE Effectiveness

You can track the effectiveness of SURGE by having followed KPIs tracked. The ultimate goal of SURGE is to make your team super-efficient and accurate in doing what they do best – the Sales. You can track specific KPIs. Tracking them also helps you to make necessary changes in the Future.

Sales Pipeline Velocity

Sales Pipeline Velocity: This metric tracks how quickly your sales team is moving through the sales pipeline. It measures the speed at which deals are closed and helps you visualize the forecasted revenue.

Conversion rate

You would love to know how many of those meetings became your clients. SURGE directly impacts this metric.
If executed well, you should see your conversion rate climbing up from 5% to 2x.

Average deal size

SURGE helps you increase the average deal size. This uptick indicates that our joint efforts have
paid off. Also, in parallel, it indicates which kind of clients are getting closed higher. If opportunity
is present, this also means an increase in Cross-Sell and Up-sell Opportunities.

Customer retention rate

As SURGE is customized to your business needs, you will see that these best practices
will result in a higher customer retention rate. A happy customer brings along some
friends too!!! You would not mind some referral business.

These KPIs will evaluate the effectiveness of your sales acceleration initiatives over time.

Surge: Accelerate Sales Performance

Business-driven program that builds sales capabilities, drives behaviour change, and fuels sustainable revenue growth.